Potomac Mills invites families to "click their heels" on Thursday, September 19th at the Kidgits Kids' Club for an epic event! The festivities will take place between 10 a.m. – 11 a.m. in the Grand Court.
At the celebration, families will participate in a variety of imaginative The Wizard of Oz inspired activities to revel in the charming tradition of the YELLOW BRICK ROAD™ including:
“Families come to Potomac Mills to do more than just shop,” said Amanda Josephson, director of marketing at Potomac Mills. “As a place where the community gathers, we’re looking forward to having adults and kids connect with each other and get immersed in a classic, fascinating film that people of all ages have enjoyed for years.”
Wizard of Oz Kidgits Celebration
Potomac Mills Mall (Grand Court)
Thursday, September 19th
10 am-11 am
“Bringing to life the 75th anniversary of The Wizard of Oz at Simon Malls allows families to experience the magic of the film today just as viewers did decades ago,” said Jeff Baker, WBHE’s Executive Vice President and General Manager, Theatrical Catalog. “Children will be introduced to the movie through engaging activities, and parents will feel a sense of nostalgia as they remember the first time they saw the movie as kids.”
The Simon Kidgits Club is a fun and informative program that focuses on health, wellness, education, safety and entertainment for children ages 3-8. Since 2003, the Simon Kidgits Club has kept children and parents alike amused with various events and activities while providing incentives for club members, such as special offers, rewards and games. For more information about the Simon Kidgits Club, visit www.simon.com/kidgits.
To mark this momentous anniversary, Warner Bros. is launching a comprehensive, cross-divisional The Wizard of Oz film campaign. Beginning September 20, 2013, The Wizard of Oz 3D will be presented in the immersive IMAX® 3D format and return to the big screen for an exclusive one-week engagement in IMAX® theatres across North America. Following the IMAX® theatrical release, on October 1, 2013, Warner Bros. Home Entertainment (WBHE) will release a limited and numbered The Wizard of Oz 75th Anniversary Collector’s Edition, which will consist of a five-disc set, including Blu-ray™, Blu-ray 3D™ DVD and UltraViolet™ versions of the film; a new documentary, The Making of The Wonderful The Wizard of Oz; bonus features and premium collectibles.For further detail on Warner Bros. and The Wizard of Oz, visit www.thewizardofoz.com.
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